5 Reasons Why You Need Website Maintenance
I know I tend to bang on about website maintenance but there is a reason for that. That reason is: because it is actually bloody important!
A WordPress Website is pretty much like a smartphone. A smartphone need regular updates to it’s IOS and Apps, and also needs to have regular backups. If the phone isn’t updated, the phone slows way down and the apps stop working, until the phone eventually breaks. And if the phone hasn’t been backed up, it can be extremely difficult, if not impossible, to get that information back. The same thing happens WordPress websites. If they aren’t updated, the website will slow down, the plugins (apps) will stop working properly, until the website breaks or it’s hacked.
Knowing that there are websites out there that haven’t had an update since before Game of Thrones first aired sets my eye a’twitchin’. I decided to put together a simple list of reasons to explain why you needed website maintenance yesterday.
5 reasons why you need website maintenance for your WordPress business website.
Google loves an up to date website. If regular updates and security checks are completed it makes your website look legit and squeaky clean. If your website isn’t regularly updated, you might start going down in rankings and ultimately be de-indexed as Google might assume is no longer relevant or affected by malware.
4. Customer Engagement
5. Keeping up to date with technology
6. Bonus: NEW CONTENT
Website maintenance is like keeping your smartphone up to date. If you don’t update the ios, the phone starts to slow down and the apps being to stop working until the phone finally crashes. If you haven’t kept your phone backed up, you lose everything on your phone.
If your website is regularly maintained and purring along, it leaves you time to concentrate on doing what you do best – running your business – and gives you the piece of mind that your website is in top shape.